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Wealthy Internet Marketers’ Begging
Letters and Damage They Cause To Themselves and Their Customers
If there’s one thing that puts all but the
strongest individuals off Internet marketing for life, it’s gurus who
tell others how to make big profits online who are still prepared to
plead poverty for an instant quick capital fix. I don’t think the gurus
are doing themselves a favour, or anyone else for that matter, when they
tell you:
* Their tax
bill is due and they don’t have enough money to pay it! So their
accountant recommends they offer a big discount on their most successful
products, just to get the money rolling in and save them from a jail
sentence. You must have heard it before, it’s a ploy, to my mind a very
dishonest and unethical ploy, and it’s worked by some of the world’s
leading Internet marketers. The upshot is, you either feel sorry for
them, or you see money off vouchers flashing before your eyes – either
way you’ll almost certainly click the order link to buy the product.
* They’ve just had a car crash, they don’t have money to repair the
vehicle and/or one of their family got hurt in the accident and they
can’t afford the hospital bill. Can you help? Just click the link to buy
and help solve the guru’s problems.
Those are just two of many similar and just as bold claims I’ve received
from so-called gurus looking to make money fast and most of the time
those pleas work very well and orders do pile up very quickly.
But I wonder, are gurus really doing themselves and their customers any
favours with their modern day highwayman tactics? I think not, and this
is why:
* Who really wants to take money-making advice from someone who dares
admit he can’t pay his tax bill, can’t afford to repair his car, doesn’t
have adequate health care insurance to safeguard his family? I certainly
don’t and, far from buying via a begging email, I’m more inclined to
click the button to be permanently removed from the individual’s mailing
list. I think many other people feel exactly the same.
* Some products offered this way are out of date or no longer attracting
orders from the seller’s own customer list, so it’s time to scrape the
bottom of the barrel and grab whatever last minute orders might ensue.
After that, the product is reserved purely for new additions to the
seller’s list, usually at full price. I wonder how many individuals on
the seller’s list, having paid full price for the product, are
disgruntled at others paying much less? I wonder, too, how many of those
people will delay ordering in future until new products also reach rock
bottom prices?
Whatever happens, giving advice one day about making big bucks fast,
followed next day by a heart-wrenching begging letter, must seriously
damage any seller’s credibility and deplete both their mailing lists and
early orders in subsequent promotions.
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Recommended Reading. Avril
Harper's
A Complete Newbies' Guide to Making
Money With ClickBank
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