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Use Forum Marketing to Promote Your ClickBank Products

Imagine this: there’s a great product you want to promote at ClickBank, you’ve got your affiliate links, you’ve added details about the product to your web site or blog or maybe you’re going to market purely by placing signature files at the end of your outgoing emails. Now what?

Well actually that’s just the first part of the marketing exercise, the second part is much more important and, without completing the second part, you’re unlikely to sell even one of those ClickBank products, unless you’ve bought a copy yourself to research the product before promoting it to other people.

This is the part of the money-making exercise that many people dread, they think marketing is expensive, hitty missy, it takes real expertise, and it doesn’t always work.

How wrong they are! Marketing is as easy and as uncomplicated as you want it to be, it can also be completely free of charge, and it can generate double figure orders within twenty-four hours.

One of the most effective, least expensive (usually it’s free), most profitable ways to market your ClickBank products is by conversing and posting messages in forums used by people most likely to be interested in whatever product you are promoting. If you’re selling a book about dog care, for example, you can market in forums populated by dog enthusiasts; if you’re selling a book about making money from AdSense you can market in forums visited by Internet marketers in general or AdSense enthusiasts in particular. I’m sure you see how it works.

All you need now is a list of forums populated by potential buyers of your product and you can find those forums via a simple Google search. Do it like this:

* Go to Google.com and in the search box key in something like ‘xxxx forum’, where xxxx is the subject of your ClickBank product. So, for a dog care book you’d probably key in something like ‘dog forum’, for a book about growing Bonsai trees you might key in ‘bonsai forum’, and so on. You might also synonyms for the word ‘forum’ to ensure you reach the majority of appropriate groups. Words like ‘community’, ‘message board’, ‘group’ can be used in place of ‘forum’ in your Google search. Now click to search on Google.

As you might already be aware, Google returns sites according to relevance, which means the first twenty or so sites listed are probably the most suitable for your requirements and should also be among the most heavily populated and active of forums. Go through the first few pages looking for forums that seem most appropriate for your requirements. You need forums with regular postings, preferably daily, and with hundreds or thousands of active members. Some forums give details about members currently visiting the forum, and you should look for ten or more with double or triple figure members online at any one time. You’re going to be offering advice and snippets of information about the subject concerned, you’re going to be branding yourself as an expert with your own domain name based on the subject matter concerned, and you are going to finish each posting with an invitation for members to visit your site or email you for further advice and information.

When you’ve made your choice paste the forum urls into a text document or spreadsheet and keep it somewhere safe, you will be using it often.

Importantly, when you first visit a forum the very last thing you want to give is the hard sell, people don’t like newcomers selling to them and perpetrators can be barred from the forum. Successful forum marketing demands a ‘softly, softly’ approach where the newcomer makes himself known to the community and makes a few non-threatening postings before providing substantial tips or advice to fellow members. It’s usually best not to place a link to your web site in your first few postings unless requested by fellow members.

After those first few benign postings it’s time to get the gloves off, time to become an expert in the forum, time to offer advice and information, time to do a little marketing after every posting.

You need to create a signature file or a selection based on the type of advice and information you might be offering. A signature file is a bit like the P.S. that goes after the signature in most snail mail letters and they’re used much the same way in emails. In forums the signature file goes after postings and it encourages fellow members to hop on over to your web site, or blog, to see what other fascinating information you’re offering. The signature file should not be a full frontal sales message, it should be innocuous, rather like an invitation to contact you if members feel you may be able to benefit them further.

So this might be a good signature file in a dog training forum:

‘Email me if you’d like my report ‘Ten Ways to Take the Pain Out of Dog Training’. You’ll find me at (email address).’

This is not such a good signature file for the same forum:

‘Billy Blogs is the world’s leading trainer of dogs of all breeds. You can read about all of his acclaimed best selling books at (web site url). Go now and you’ll get 25% off all orders valued $100 and more. These books make great gifts, for Christmas, go on buy one and I’ll send you a free doggy gift basket, buy two or three or more and ………. and so on and so on and so on.’

Aim to provide useful information and write as comprehensively as possible. This means writing a few sentences, without waffle, instead of giving the odd ‘Yes’ or ‘No’ or similar. So, say someone asks:

‘Does anyone know the best words to use to train a dog to heel?’

This is a bad answer:

‘Yes, go get the information in one of my books at (web site url)’

This is a good answer:

‘There are actually a number of good words to use but it isn’t really the word itself that matters as far as getting your dog to respond is concerned. It’s much more important to use the same word each time you give the command and also to use the same tone of voice. And you should always use body language to accompany the command such as pointing your hand to the spot you want your dog to come to heel. The very worst thing anyone can do to train their dog is to use different words each time, such as ‘heel’, ‘here’, ‘come’, it just confuses the dog and create anguish for you and your pet.’

Signature file follows here.

And that’s all there is to marketing in forums! Easy isn’t it? But it has to be a continuous process, one posting every month or so will not make you rich, one posting daily just might!

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Recommended Reading.  Avril Harper's

A Complete Newbies' Guide to Making Money With ClickBank

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