|
|
Products
About Us
Articles
Free Stuff
Newsletter Back Issues
Three Subtle Ways
to Double, Triple, Quadruple Your Profits on eBay
ONE
Just because most offline auction houses have specialist sales of
coins, stamps, sporting goods, books and prints, guns, clocks and
vintage telephones, doesn’t always mean they stop selling those
items between specialist sales. That’s what I thought, I imagined
most auction companies sold general items at weekly events, and
reserved all specialist items for forthcoming specialist sales. Not
so and this assumption can mean you miss many, more profitable
specialist goods selling at interim auctions. The really good news
is:
* Many bidders at specialist sales are of the same opinion about
interim auctions and will deliberately avoid those ‘other’ sales.
Which means less competition for those who do turn up to bid.
* Interim sales are often poorly advertised, meaning even less
interest from specialist dealers and collectors. Because they’re
poorly advertised you should regularly telephone or check web sites
for details of interim sale dates and contents.
TWO
Following on from the last tip, be aware that most offline auction
companies add last minute lots to their sales and frequently lots
are withdrawn from sale, sometimes days before the event leaving
insufficient time to amend catalogues and web sites. So you might
find items offered that few people know about which sell way below
value - if, that is, you phone or visit on the day of the sale to
check last minute changes.
THREE
You really can offer the exact same product line as hundreds of
other eBay sellers and make yours the products people rush to buy.
The trick is to offer a free gift that fulfils one or both of the
following requirements:
* The bonus item is valuable in its own right, such as a CD showing
how to improve their golf swing for people who’ve just purchased
golf balls or clubs, a £5 discount voucher redeemable at some well
known Off License chain for buyers of Honeymoon holidays in some
exotic location, a handful of sumptuous Belgian chocolates to
accompany …. well, just about anything really!
* The bonus item is not available elsewhere, such as: an eBook you
wrote or derived from the public domain (make a few changes to
public domain works and the copyright is entirely yours), a discount
voucher for other of your items selling on or outside of eBay, one
of those bracelets or fridge magnets mentioned earlier reflecting an
item just purchased.
|
|
